Selected work

From a content input to a social publishing workflow.

A connected workflow using Google Sheets, Perplexity, Claude, and OpenAI to create content for Facebook and Instagram.

PROJECTAutomated social media posting engine
MY WORKAI workflow development
Automated social media posting engine — original project slide
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01

The workflow

The existing project connects a Google Sheets input with Perplexity research and routes content through Claude or OpenAI to Facebook Pages and Instagram for Business.

02

The product lesson

The workflow makes the handoffs visible: a source input, research, generation, and channel-specific publishing. Each stage can be examined as part of the larger system.

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PRODUCT / AGENTIC AI

Orbit Technologies Group

An agentic AI platform for agencies, spanning media planning, activation, and optimization.

MEASUREMENT / CONNECTED TV

CTV conversion study

A CTV case study showed 79× lift in conversion when connected TV was the first touchpoint in the user journey.